Davor

Improve Your Organic Search Click-Through Rate (CTR)
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So you want to know how to improve your search CTR? When I first embraced SEO, I didn’t take click-through rate seriously. Back in the days, it was a lot easier to rank on page one of Google, with much less...
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How to Use Content Marketing In a “Dull” Industry
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Content marketing is all about attracting and engaging your target audience, but what about when your industry is "dull". Can you write compelling content about bland stuff?  Good content drives traffic to your website, boosts the awareness of your brand...
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7 Copywriting Hacks Based in Psychology
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Whether you are a beginner or an advanced marketer, you know how important a good copy is for any business. Having a high-quality product is a great place to start but there is a long journey between a good product...
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How to Safely Redesign Your Website Without Destroying Your Business
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Website redesigns are a scary proposition for many marketers and rightfully so, evoking a flood of concern such as: Will this work in all browsers?How will this affect page load speed?What’s the impact on conversions?How will this affect our SEO?...
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How To Adapt to Mobile Ad Blockers
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Ad blockers have been around for many years, decades even, but nowadays they are making their first foray into the mobile domain. Recently Apple made headlines when it announced that their latest iteration of the mobile operating system for iPhones...
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How to Give New Life to Your Old Marketing Content
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As a businessperson of the 21st century, you are well aware that you can no longer be a successful marketer without constantly providing your target audience with new and fresh content. Being great at content marketing implies abandoning some obsolete...
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