Andrej Hendelja

How to Use Content Marketing For a “Dull” Industry

Content marketing is all about creating, distributing and sharing meaningful and efficient content that attracts and engages your target audience, drives traffic to your website, boosts the awareness of your brand and, eventually, increases your sales. Creating fun and attractive content that provides extra value to your readership is easy if you own a cosmetics […]

Ivana Zec

How to Assemble a Social Media Dream Team

More than a quarter of the world’s population uses social media today and that number is expected to rise rapidly in the future. The number of social media platforms is also on a constant rise, with Facebook, Twitter, Google+ or LinkedIn no longer being the only players in the field. Using social media to promote […]

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