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Content Marketing

email outreach tips
Email Outreach Tips to Grow Your SaaS
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Email outreach can be very effective if done right. Although poorly made old outreach emails get ignored (and deserve it), well-written outreach emails do get responses, resulting in backlinks, PR, partnerships and leads. In this article, I'll share proven tips...
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14 Time-Tested Content Promotion Tips for B2B SaaS Marketers (2021)
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Content for B2B works on different rules than content for general audiences, so here are some content promotion tips for the best results.
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pillar page
What is a Pillar Page? (And 7 Bonus Tips to Help You Create One)
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Follow our tips to create a pillar page that improves your organic traffic and drives qualified leads for your business.
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Content Marketing for SaaS: How to Land Tons of New Users with 5* Content
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Every software company has a unique set of challenges their users face before joining a paid plan.  The only problem? Easing users through those challenges one-by-one is a mammoth task. (And that’s if you have any leads, in the first...
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seo for startups
SEO for SaaS Startups: How to Conquer Google to Get More Customers
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Nothing is more important to a startup than getting those initial customers through the door. Without them, you won’t make any profit—and potentially lose momentum before you even begin to grow. Luckily, there’s one marketing channel you can use to...
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7 Easy Steps to Become a Successful Guest Blogger
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Guest blogging is a great marketing technique that can bring you many benefits. Whether you want to drive traffic to your website or build links, becoming a successful guest blogger actually requires thoughtful preparation and execution. There are certain guidelines...
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